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Zoya Ginzburg

Zoya Ginzburg is a business professional with over a decade of experience in accounting, financial analysis and revenue intelligence marketing. She is the founder and CEO of BaseMonkeys, a revenue intelligence marketing agency that helps companies drive revenue through personalized and optimized digital experiences.​

    Crush Your Marketing Goals with the Right Partner 5 Must-Have Elements

    Listen up, entrepreneurs! If you're on the hunt for a marketing partner to help bring your vision...

    How Revenue Intelligence Marketing Can Revolutionize Your Business

    A modern strategy for data-driven decision making that can improve a company's bottom line is...

    Personalizing Your Email Marketing: Strategies for Boosting Engagement

    Email marketing is one of the most effective ways to reach and engage with your target audience....

    The Power of Personalization: How Customization Boosts Engagements

    In today's digital age, personalization and customization have become the norm. From personalized...

    The next-generation of retail marketing is about quality reach

    It's no secret that retail marketers have long been preaching the gospel of customer retention and...

    A Beginner's Guide to Martech: Understanding Marketing Automation

    Marketing automation refers to the use of technology to automate repetitive marketing tasks, such...

    Maximizing ROI: B2B Video Advertising Techniques

    The rise of video in B2B marketing has become increasingly critical to the success of any company....

    Revenue-Focused Marketing: Strategies for Measurable Revenue Growth

    Revenue-focused marketing is an approach that prioritizes revenue generation over traditional...

    Breaking down barriers between Marketing, Sales, and Dev teams

    In today's fast-paced business environment, large organizations often struggle with effective...

    Dollar Shave Club's Viral Campaign: Maximizing ROI with a Small Budget

    One marketing campaign that stands out for its strong return on investment (ROI) is the "Dollar...

    Leveraging Social Media for Efficient Customer Service

    Social media has revolutionized the way businesses connect with their customers, providing new...

    5 Simple Steps to Optimize Your Local Marketing Campaign

    Local marketing campaigns are a powerful tool for businesses looking to reach and engage with...

    How to create an eBook to drive leads

    When it comes to attracting leads, the value of unique, authentic, and relevant content is a...

    What Is A Landing Page and Why Should I Care?

    A landing page should be made for one reason and one reason only - to convert visitors into leads....

    Getting the most out of website automation

    In marketing, automation is used to schedule emails, send out social media posts and tweets, etc....

    The Lazy Person's Guide To Marketing Automation

    Marketing automation is pretty hot right now. This topic is definitely on the rise and companies...

    What Does An SEO Strategy Look Like?

    In this post, we'll discuss what an SEO strategy is, its importance, and how to define an SEO...

    How To Get Your Website Noticed In A Crowded Space

    Is your website easy to use? Just because it makes sense to you doesn't mean it's easy for others....